Peak Preparation: Are You Still Struggling with Sharepoint and Google Drive?
The busiest time of the year is upon us! With Black Friday and the Holiday Season fast approaching, our Peak Preparation series talks about changes you can make to ensure your sales are as strong as they can be.
The modern way of working, with remote teams and resources on an international scale, wouldn’t be feasible without shared workspaces. Services such as Google Workspaces and Microsoft Sharepoint offer a low barrier of access to a suite of tools, enabling businesses to organise and share assets to partners around the world.
By necessity, these are flexible platforms, designed to bring a degree of utility to all customers regardless of usage type. But in this case a jack-of-all-trades is a master of none, and as your retail business grows you may find your needs starting to outstrip what these platforms can provide. In internet retail, this often occurs when a brand moves beyond focusing on a small number of products in selected markets and retailers. As the number of SKUs and partners increase, so too does the burden of organisation, optimisation, translation and delivery, as well as coordinating releases and reporting data. Eventually, you will reach a point where growth is being actively constrained by the processes you’re using. But where do you turn to next?
Well, how about a RAMP?
What are the benefits of a RAMP?
A RAMP is a Retail Asset Management and Publishing platform. It’s a system designed specifically to handle product content for use on internet retailer websites and apps. As such, it allows you to perform all of the steps you need to get your products live; from creation, through optimisation and translation, through to publication.
One Place to Create Store & Share
Using a RAMP allows you to keep your data centralised, affording you the ability to track, report and approve on every step of the process of getting your product live in multiple marketplaces. You can:
- Create master and localised content for every product, and link them for easy management
- Share approved content easily with distributors and retail partners
- Create and maintain listings data for all of your stakeholders
- Create one master product page and easily translate within the platform for all your markets
- Publish product page content directly to your retailers, including Amazon
Digishare’s platform does all of this and more, with all functionality built for and specifically optimised for use with online retail product pages.
Cut Down on Copying & Pasting
Many RAMP platforms also feature specialised tools to help reduce repetitive tasks. Digishare’s DigiConX mapping tool utilises AI technology to:
- Standardise product listings data
- Map product data to retailer spreadsheets
- Create rules to populate the same values to specific attributes across all retailer variations
- Make and save custom mapping rules
Make a Change
To see what a retail-focused platform can do for you, why not explore a RAMP such as Digishare? Book a free demo today to see if it could be the solution you’re looking for.