Blog and Research Digest — Week 02
Every week, the Digishare team prepare a digest of the previous 7 days of online retail news. Along the way, we’ll pick the most interesting stories from the worlds of technology, social media, marketing and more, allowing you to see everything at a glance.
Retail News and Trends
How cross-channel retail spending, discounting – and returns – played out this Christmas
In today’s peak 2019 round-up we focus on how shoppers bought over Christmas week 2019, on how far retailers discounted – and on expected levels of returns.
Holiday retail sales increased 3.4%
https://www.retaildive.com/news/holiday-retail-sales-increased-34/569757/
Excluding the auto sector, holiday retail sales increased by 3.4%, according to Mastercard’s SpendingPulse “Holiday E-Commerce Report.”
Hamleys owner Mukesh Ambani to challenge Amazon with JioMart launch in India
Reliance Industries said it had been inviting people to sign up to its grocery delivery service JioMart, which offers “free and express delivery” on 50,000 grocery products to shoppers in the Navi Mumbai, Thane and Kalyan regions.
Amazon has delivered 3.5 billion parcels in 2019 smashing estimates
Throughout 2019 the online retailer has piled billions of dollars into its Amazon Logistics delivery arm, attempting to remove its reliance on third party companies like FedEx and UPS.
Opinion
PREDICTIONS 2020 Shopping across channels
https://internetretailing.net/industry/predictions-2020-shopping-across-channels-20748
We’re running a series of predictions about how the ecommerce and multichannel retail industry will develop in 2020 and beyond. Today we’re focusing on how the way shoppers buy is set to change
2020 VISIONS The year of the ‘conscious consumer’ and customer-centric personalisation
Today consumers expect more from the brands they shop with than ever before, demanding convenience, personalised experience and quality products and services.
Going beyond discounts: how technology can help retailers keep customers happy all year round
Recent research highlights that 90% of UK shoppers buy from a combination of retailers, brands and online marketplaces. Shoppers are moving targets, jumping across physical and digital destinations as they browse, purchase and request service and support. For retailers, pinpointing the demands of their customers is increasingly challenging.
Voice, AR, VR & Tech
What impact will voice search have on SEO in 2020?
https://www.searchenginewatch.com/2020/01/03/voice-search-impact-seo-in-2020/
With every year seeing new technological developments that shift the boundaries of business, working to take advantage of the new opportunities can be a challenge in digital marketing.
How web-based 3D, AR tools enhance the customer shopping experience
For online buyers who can’t physically touch merchandise, 3D and AR helps them pick the right items and eliminates uncertainty. By meeting expectations the first time around, sellers can boost confidence in their brand.